Key Highlights
- Nubank commits approximately BRL 45 billion ($8.2 billion) to Brazilian operations in 2026, marking nearly twice the investment level from 2024.
- Capital allocation focuses on artificial intelligence initiatives, product development, facility expansion, and credit infrastructure enhancement.
- The digital bank serves 113 million Brazilian customers, representing more than 60% of the nation’s adult demographic.
- Nu Holdings reported BRL 91 billion in annual revenue for 2025, reflecting 45% growth on a currency-neutral calculation.
- The fintech company seeks to obtain full banking authorization in Brazil during 2026 following Febraban membership approval.
Nubank revealed Monday its intention to deploy roughly BRL 45 billion ($8.2 billion) across Brazilian operations throughout 2026. This investment level represents close to a twofold increase compared to allocations made two years earlier.
According to company statements, the capital will support four strategic priorities: advanced AI-powered credit assessment systems, expanded financial service offerings, corporate infrastructure and workforce growth, and enhanced lending capacity.
Brazil represents Nubank’s primary operational territory. The platform maintains relationships with 113 million users within the country, accounting for over 60% of Brazil’s adult population.
The financial commitment encompasses reinvested earnings, technology platform development, operational overhead, and domestic tax obligations.
Nu Holdings concluded 2025 with aggregate revenue reaching BRL 91 billion ($16.3 billion), demonstrating 45% advancement when adjusted for currency fluctuations. Profit after tax achieved BRL 16.2 billion ($2.9 billion), while return on equity registered at 33% — both representing all-time highs for the company.
The loan portfolio expanded 40% year-over-year to BRL 179.7 billion. Customer deposits climbed 29% to BRL 230.3 billion.
Monthly active user engagement reached 86%, which the company described as unprecedented levels for Brazil’s financial services industry.
Full Banking Authorization Underway
Nubank continues advancing efforts to obtain comprehensive banking credentials in Brazil within the current year. Supporting this objective, the company gained admission to Febraban — Brazil’s national banking federation — during the previous month.
CEO Livia Chanes characterized the investment as evidence of sustained dedication to Brazilian consumers. “This investment is the concrete expression of our commitment to being Brazilians’ main financial ally,” she stated.
Founder and group CEO David Vélez emphasized the macroeconomic impact. He noted that customers collectively retained approximately $28.1 billion in charges that would have otherwise gone to legacy banking institutions.
Financial Access Metrics
Approximately 37 million individuals throughout Latin America gained access to regulated financial services via Nubank. Regional distribution includes 31.5 million in Brazil, 4.7 million in Mexico, and close to 1 million in Colombia.
Nubank provided 28.4 million users with their inaugural credit card product. Within Brazil specifically, this figure stands at 18.4 million.
Forbes recognized Nubank as Brazil’s top-performing bank this month through consumer polling methodology. The institution maintains among the lowest customer complaint ratios in the sector according to Central Bank of Brazil assessments.
Beyond Brazilian borders, the organization pursues expansion opportunities in Mexico, where the customer base reaches 15 million, alongside Colombia, which recently surpassed 4 million active accounts.
